DAMAC Properties Launches Renowned DSF Car Promotion

December 31, 2013

Buy a Luxury Property During Dubai Shopping Festival and Drive Away in a Lamborghini, BMW or MINI Cooper

DAMAC Properties, one the Middle East’s largest luxury real estate developers, is guaranteeing every customer a new car, on select units sold during the Dubai Shopping Festival (DSF).

DAMAC Properties has become well known in recent years for offering attractive promotions with its luxury properties during the month-long shopping extravaganza, which attracts millions of people from around the world each year.

Customers buying a DAMAC Properties penthouse during DSF will be given a Lamborghini Aventador roadster with their purchase. Buyers in other select DAMAC Properties units will receive either a BMW or a Mini Cooper, depending on the size of the unit.

“DAMAC Properties’ DSF promotion is always highly anticipated and we see some of the best results of the year during this time,” said Niall McLoughlin, Senior Vice President, DAMAC Properties. “Guaranteeing a brand new 2014 Lamborghini, BMW or Mini Cooper with purchases in select units is an exciting incentive which many international visitors to Dubai during this period really appreciate.”

A wide variety of projects from DAMAC Properties are included in this year’s promotion, with the much sought after luxury serviced hotel apartments in the Burj Area of Dubai expected to be in demand. ‘DAMAC Maison-The Distinction’ and ‘DAMAC Maison-Upper Crest’ are included in this year’s promotion as is the luxury apartments with interiors by FENDI Casa at ‘DAMAC Residenze’ in Dubai Marina.

DAMAC Properties will be presenting its latest portfolio of projects at the Mall of the Emirates, Dubai World Trade Centre and the Souk Madinat Jumeirah throughout DSF. Surprising activities and entertainment will be provided at each location to create a true festival atmosphere.

“DAMAC Properties is committed to supporting the Dubai Shopping Festival, which attracts tens of thousands of tourists each year to Dubai and helps to promote the emirate as an exciting, vibrant city to shop and enjoy,” added McLoughlin.

DAMAC Properties has been at the forefront of Dubai’s real estate development for more than ten years, and has introduced a number of exciting new products to the market in the past year, including branded developments with FENDI, Paramount and the Trump Organisation.

The company is developing luxury serviced hotel apartments in the Burj Area, which will be managed by DAMAC Maison, and offer five-star hotel services, in the comfort of a private home. The first project, ‘DAMAC Maison – Dubai Mall Street’, opened earlier this year, with 7,351 serviced hotel apartments in development which will be ready by the end of 2017.

DAMAC Properties is also building ‘AKOYA by DAMAC’, a 42 million sq ft golf and lifestyle community off Umm Sequim Road in Dubai. The project includes mansions, villas; luxurious apartments and retail centre all surrounding an 18-hole Championship Golf Course ‘The Trump International Golf Club, Dubai’. The project also includes AKOYA Park, a 4.3 million sq ft private parkland, which will be a first-of-its-kind development in the region.

DAMAC Properties has completed 8,887 units to date and has a further 23,688 units at various stages of progress and planning across the Middle East region.